For CEOs, COOs and CFOs
Who drives revenue in your business?
Answer key questions like: how much does marketing contribute to revenue? What about outbound sales? Or what does our pipeline look like given our current lead volume?
Plan and report growth activities based on revenue
Use our channel attribution for revenue to understand which channels actually drove your revenue. How much revenue and how many deals were driven by free trials, growth products, marketing campaigns. And how much did sales contribute in outbound efforts.
Understand the velocity of your pipeline
Understanding the velocity of your pipeline lets you plan your revenue and match it with your business strategy.