Connect Dreamdata to Census
Power your Reverse ETL with Dreamdata's B2B go-to-market data.
Census is a Reverse ETL and Operational Analytics tool that delivers data from the warehouse into all your operational tools, so every team can act on it.
Send reliable data to your tools with Dreamdata and Census.
Dreamdata turns B2B companies’ data warehouse into the reliable source of truth it was always meant to be.
By tracking, cleaning and storing all your go-to-market data, Dreamdata ensures you have reliable and ready data to safely run Census Reverse ETL and Operational Analytics.
Dreamdata you link up your entire go-to-market ecosystem: Marketing, Sales (think CRM and revenue data), and CS.
This means you gain immediate insights into what generates pipeline and revenue. Which paid campaigns are working and which ones aren’t, what content is generating a good ROI, which are your best acquisition channels, etc.
Dreamdata attributes every touch of every account, offering unprecedented clarity into the B2B customer Journey.
Data confidence for your Reverse ETL
To act and automate with confidence, your business teams need clean and modelled data in the tools they work with every day. That’s where Reverse ETL tools like Census come in. Census syncs your modelled data from your warehouse into all your business tools that your teams rely on, through a process called Reverse ETL.
The unified power of Dreamdata and Census closes the gap between data and business teams to enable everyone to use reliable go-to-market data in whatever way they need.
Why connect your Dreamdata data to Census?
Dreamdata and Census Reverse ETL enable you to deliver trusted data from the warehouse into all your tools, to act and automate with confidence.
Connect ad spend to revenue no matter the journey
Put your go-to-market data through Dreamdata’s attribution modelling to measure what’s driving pipeline, deals and revenue and when.
Work with an end-to-end Customer Journey map
Get unprecedented insights into every single touch of every customer journey; from anonymous visitor to paying customer.
Track accounts and not just individual users
Dreamdata’s revenue attribution platform is tailored to the multi-stakeholder B2B customer journey. Connect your ad to revenue no matter who in the account starts and closes the deal.
Aggressively Build and Scale what works
Accurately calculate the ROAS and LTV on each of your ads, ad groups, campaigns, bidding strategies and more.
Account-based attribution
Dreamdata’s revenue attribution platform is tailored to the multi-stakeholder B2B customer journey.
With Dreamdata you can map and measure user journeys at both the individual and account level.
With Dreamdata, accounts and users are no longer siloed into each team's tech stack. Your account’s activities are seamlessly connected between your marketing, sales and customer success teams.
Unlocking your customer data with Dreamdata
With Dreamdata you gain access to raw data from across your tech stack.
Work with clean, standardised and unified go-to-market data.
Plug in your favourite BI and Reverse ETL tools to all the raw data.
More here ➝Speed up how quickly you run reports across all your activities.
Dreamdata + Census: how it works
Powering up your end-to-end customer journey is simple and easy.
1. Find out which Dreamdata setup best meets your needs.
2. Make sure your data is clean and ready to extract.
3. Integrate all the tools on your tech stack.
4. Let the Dreamdata magic happen.
5. Push your data through to your tools with Census.
6. Start building, repeating, and scaling success in your go-to-maret.
