AUDIENCE HUB

Build audiences that matter. Instantly.

The easiest way to create relevant audiences using unlimited filters like web visits, ad engagement, pipeline stages, and intent signals. Sync them automatically to all major ad platforms every day.

Targeting precise accounts should be
instant, easy, and automated

Stop fighting spreadsheets and endless uploads of static lists.

Stop letting siloed data keep you from reaching your true ICP.

Stop losing pipeline because you can’t act on intent signals.

AUDIENCE BUILDER

Create dynamic audience lists

Easily build hyper-specific audiences in minutes. Combine unlimited filters across you entire go-to-market data like page visits, ad clicks, pipeline stages, intent signals, and more.

Need inspiration for your first audience? Check out the 11 most relevant audiences for B2B revenue teams.

AUDIENCE SYNCS

Don’t just build better audiences. Activate them.

With direct syncs to LinkedIn, Google, Meta, and Microsoft Ads, your audiences are delivered to the right platforms every day, without manual uploads.

Reach more of your ideal customers with LinkedIn match rates above 90%, compared to an industry average of 29-62%.

CONVERSIONS SYNCS

Sync offline conversions instantly.

Train ad platforms to optimize for revenue, not clicks. Sync reliable pipeline data to LinkedIn, Google, Meta, and Microsoft Ads with one click to enable smarter targeting, better bidding, and higher-performing campaigns over time.

Customers using LinkedIn CAPI have seen a 20% reduction in CPA and a 31% lift in attributed conversions.

Don’t just take our word for it

Try for yourself

How Dreamdata helps businesses target accounts that matter

How Moss Reduced Cost Per Lead by 74% with Dreamdata’s Smarter B2B Audiences

See the case >

How Oyster Slashed their Customer Acquisition Cost by 28% with Dreamdata’s Audience Hub

See the case >

Build the best audiences anywhere with Dreamdata

First-party intent tracking

Track behavior from known and anonymous visitors. Identify companies with IP-to-company resolution, even without cookies.

LinkedIn Ads + G2 intent data

Pull in account-level intent signals from LinkedIn and G2 to build audiences based on companies actively showing interest.

GTM tech stack integrations


Automatically collect 1st-party data from ad platforms to your CRM, so you can build audiences using all your data.

Control your audience data

Include only the CRM and MAP fields that matter, so every audience you build is truly relevant.

Start building your audiences from the get go.

1. Sign up to Dreamdata

2. Setup tracking and integrations

3. Build your audience

Audience Hub FAQs

Find answers to the most common questions about building and syncing audiences with Dreamdata.

  • You can combine unlimited filters based on user behavior (like page visits, form submissions, or ad clicks), CRM properties, firmographic data, and pipeline stages.

    Use custom time windows, AND/OR logic, and chaining conditions like “did perform” or “did not perform” to build advanced, layered audiences.

    For example, you can target contacts in SaaS companies who requested a demo in the last 30 days OR subscribed to the newsletter in the last 60 days.

  • Yes, you can include any custom properties from your CRM, like subscription plans or your ABM target list, in your audience building.

  • Yes. Dreamdata identifies anonymous website visitors by combining our own IP-to-company resolution with any intent data active on your website, such as 6sense. We also collect second-party intent signals from platforms like G2 and LinkedIn Ads. Use all of this to build high-intent audiences. even if they’re not in your CRM yet.

  • Yes. You can include or exclude contacts and companies based on whether they’ve reached a specific stage, such as MQL or Closed Won, within whatever time frame you need.

  • Firmographic data comes from your CRM and Dreamdata’s tracking script.

    For known accounts, we sync and enrich CRM data. For anonymous visitors, we use IP-to-company resolution to identify and enrich accounts with data like industry, size, and country.

    We also integrate any intent sources on your website, like 6sense. You can build audiences of contacts and companies, whether they’re in your CRM or not.

  • Data Sources: While CRMs rely on data in their own ecosystem, Dreamdata unifies data from your entire go-to-market tech stack, including CRM, marketing automation, website tracking, and ad platforms. This provides a richer data model for audience building.

    Filters: Dreamdata allows for unlimited filtering across a wider range of criteria, such as website visits, firmographics, CRM properties, ad engagement, and pipeline stages. CRMs typically have more limited filtering options based on properties already recorded.

    Anonymous Visitor Identification: Dreamdata combines built-in IP-to-company resolution with any intent data sources active on your website. This lets you identify and target anonymous website visitors even if they aren't in your CRM. This is often a missing feature or an add-on in CRMs.

    Audience Match Rates: By unifying all your go-to-market data, Dreamdata provides a more complete view of the B2B customer journey. This improves match rates, for instance, we’re seeing LinkedIn company match rates of 90%+, compared to typical averages of 29-62%.

    Ease of Use: Dreamdata simplifies the process by allowing you to build audiences across all your data without needing a deep understanding of complex CRM object relationships.

  • CRMs typically sync conversions, however, their object-based model often uses a single property field to represent the buyer journey, making it difficult to track and sync later-stage events, especially when those are stored in Deals, Opportunities, or custom fields.

    Dreamdata lets you define conversions at any stage, across any object or data source, and sync them directly to LinkedIn, Google, Meta, and Microsoft Ads. This means your campaigns automatically optimize based on real business outcomes, not just clicks.