PERFORMANCE ATTRIBUTION
All your paid channels connected to revenue
Measure and analyse performance across all your revenue-generating activities with our Performance feature. Maximise effectiveness, improve ROI, and cut waste.
Analyse the performance of all your marketing activities.
PAID
B2B ads performance measured in one place
▪︎ Break down performance by source and campaign across all your Ad Networks.
▪︎ Measure ROAS and LTV of all your ads.
▪︎ Attribute revenue back to your paid channels.
SOCIAL MEDIA
See the impact of your organic social activities
▪︎ Connect your social media visitors, contacts and accounts to revenue and deals won.
▪︎ Identify where social media sources are landing in your site.
▪︎ Explore the landing pages converting social media sourced visitors into deals.
ACQUISITION
Analyse your cross-channel campaign performance
▪︎ Assess your channel performance by revenue or number of deals generated.
▪︎ Identify worst performing campaigns by revenue or deals across customised time period.
▪︎ Sort channel traffic by deals, visitors, contacts and accounts.
OFFLINE CONVERSIONS
Send pipeline data back to LinkedIn and Google Ads campaign manager
▪︎ Tailor the ads algorithms to your ICPs.
▪︎ Automatically optimise your bidding.
▪︎ Improve your LinkedIn Ads CPA by 20%.
