Connect Drift
to Dreamdata
Power your Drift data with Dreamdata's B2B revenue attribution platform.
Drift brings together multiple layers of data to identify website visitors and engage them with a personalized experience, and gives your team the context they need to convert more leads into opportunities.
Got your data flowing into Drift? Know what works with B2B attribution.
By connecting Drift to Dreamdata you link up your entire go-to-market ecosystem to revenue.
Dreamdata’s B2B revenue attribution modelling then offers detailed insights into what activities are generating pipeline and revenue. Which paid campaigns you need to scale, optimise, or scrap, what content is generating a good ROI, which are your best acquisition channels, etc.
Dreamdata attributes every touch of every account, offering unprecedented clarity into the B2B customer Journey.
Why integrate
Drift with Dreamdata?
Connect ad spend to revenue no matter how long the journey is
Break through tracking limits with Dreamdata’s tracking script and attribute to pipeline, deals and revenue to measure what’s working when.
Work with data from across your tech stack
Get unprecedented insights into every single touch of every customer journey; from anonymous visitor to paying customer.
Track accounts and not just individual users
Dreamdata’s revenue attribution platform is tailored to the multi-stakeholder B2B customer journey. Connect your ad to revenue no matter who in the account starts and closes the deal.
Aggressively Build and Scale what works
Accurately calculate the ROAS and LTV on each of your ads, ad groups, campaigns, bidding strategies and more.
Account-based attribution
Dreamdata’s revenue attribution platform is tailored to the multi-stakeholder B2B customer journey.
With Dreamdata you can map and measure user journeys at both the individual and account level.
With Dreamdata, accounts and users are no longer siloed into each team's tech stack. Your account’s activities are seamlessly connected between your marketing, sales and customer success teams.
Unlock your Drift customer data
With Dreamdata you gain free access to raw data from across your tech stack.
Work with clean, standardised and unified revenue data.
Plug in your favourite BI tools to all the raw data.
More here ➝Speed up how quickly you run reports across all your activities.
Dreamdata + Drift: how it works
Powering up your end-to-end customer journey is simple and easy.
1. Find out which Dreamdata setup best meets your needs.
2. Make sure your data is clean and ready to extract.
3. Integrate Zapier and all other tools on your tech stack.
4. Let the attribution magic happen.
5. Start building, repeating, and scaling success on your Drift data.
A little more about Drift
Drift is a Revenue Acceleration Platform which brings your go-to-market teams together to deliver personalised customer experiences in real time. This helps companies boost revenue, shorten their sales cycles, and strengthen their brand.
Drift offers more than 50 integrations all aimed at helping their users unlock their data to provide a better experience for customers.
