2026 LinkedIn Ads B2B Benchmarks Report

Download the benchmarks report:

The insights you’ll find in the report.

  • How B2B marketers are splitting their spend across ad networks.

  • Which major ad networks drive the best ROAS.

  • How long the B2B customer journey is, from first touch to closed won.

  • What data marketers send back to LinkedIn Ads via CAPI.

  • The influence LinkedIn Company Pages have across the funnel.

  • Tactical advice from LinkedIn Ads experts.

  • Plus much more.

About the data in the report:

Dreamdata’s benchmarks report aggregates and analyses data from thousands of our customers.

The data covers +66 million sessions across +3.5 million customer journeys to give you the latest trends across B2B advertising platforms.

Want to share your favorite findings from the report?

You can access all of our downloadable assets here.

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Contact Maimouna Corr Fonsbøl at mcorr@dreamdata.io