Tracking marketing impact in a cookie-less world
Episode 5
How to track marketing impact in a cookie-less world?
This is THE question we get asked the most
In this episode, we are joined by Lars Grønnegaard CEO at Dreamdata and Bjørn Wessel-Tolvig Senior Copywriter and Content Marketing Manager at Cookie Information.
Once, and likely not for all, we will discuss:
- Are 3rd party cookies dead? - Are they? Will they be dead? - What to do to prepare for it? - What's the difference between 3rd, 1st and cookie-less tracking? - How can marketers show impact once cookies are gone?
Will cookies be gone?
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