UX Writing What, Why and How

UX Writing vs Copywriting - such an important difference!

Ever thought that UX writing topics can be presented in a very exciting way?

Dreamdatas friends: Michelle de Marée and Oline Schoeler Co-founders and UX Writers at Copy That, will join us for this important topic.

They will introduce us to what UX Writing actually is and how it evolved to stand as its own field in the tech world.

You will learn:

- The difference (and value!) between copywriting for Marketing and UX writing for Product in product-led companies

- The connection between UX and revenue

- The importance of UX writing and how it plays into the content strategy for various touchpoints

- The red thread between Marketing and Product content (terminology, expected features, ToV, deliver on the promise)

Enjoy the episode and don’t forget to rate us and give us a comment.

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