Accelerating Growth with Data- Attribution Benchmarks and Efficient GTM Strategies


Episode 50

Accelerating Growth with Data- Attribution Benchmarks and Efficient GTM Strategies

In this episode of Attributed Steffen Hedebrandt CMO and Co-founder of Dreamdata is a guest on the Markigy Podcast hosted by Leanne Dow -Weimer. 

Steffen is sharing his best practices for data-driven attribution.

You will learn about:

  • Dreamdata’s approach to data-driven marketing strategy.

  • Why benchmarking is so impactful for marketers.

  • What obstacles or mistakes do marketers encounter when developing a data-driven strategy?

  • Why UTM codes and best practices are a bigger blindspot than you think.

  • Which marketing channels should we prioritize first?

  • When is attribution and data collection not effective?

Enjoy the episode and don’t forget to rate us and give us a comment. 

For more episodes got to Markigy Podcast

Follow Leanne Dow-Weimer on LinkedIn

Follow Steffen Hedebrandt on LinkedIn