How to Attribute B2B Marketing Activities to Revenue


Episode 38

How to Attribute B2B Marketing

Activities to Revenue

On this episode of Attributed Steffen Hedebrandt is a guest on SaaS Marketing Superstars hosted by Aaron Zakowski. 

Steffen is sharing his experience of working with various B2B companies. 

He will go through topics like:

How to properly evaluate B2B attribution insightsMetrics and touchpoints that can be used to determine meaningful customer engagementWhat are the biggest problems B2B companies are facing with attribution and how to solve them? 

How to use LinkedIn and Podcast to grow your audience. Using Linkedin to run account-based and role-based retargeting ads.

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For more episodes got to the SaaS Marketing Superstars Podcast

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Follow Steffen Hedebrandt on LinkedIn

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