USE CASES

Optimize Field Marketing

Conferences and trade shows are powerful but often come with high costs, making it crucial to measure their impact. Dreamdata shows how offline events contribute to your bottom line, so you get the most out of your investment.

All your offline events connected to revenue

Without a digital footprint, it's hard to see how offline events translate to revenue, making ROI calculations challenging.

With Dreamdata, you can upload your offline event data and we’ll connect it to revenue, so you can:

  • See the ROI of each physical event and invest confidently in your field marketing.

  • Measure the impact of physical events at all funnel stages, so you see how physical events drive revenue.

Offline & online ROI in one place

Dreamdata connects your online and offline spend to revenue and unifies it in the ROI report you can:

  • Compare the ROI for physical events, like conferences and newsletter sponsorships, to digital channels, all in one place.

  • Optimize your marketing strategy by understanding the interplay between offline and online efforts.

Don’t just take our word for it

Pixelz’s guide to running successful B2B event marketing

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