USE CASES

Optimize Field Marketing

In-person events often come with high costs, so you need a reliable way to measure their impact. Measure how offline events influence pipeline with Dreamdata.

Try for yourself

All your offline events connected to revenue

  • Upload offline event data with spreadsheets or import it from your CRM with the Event Builder to automatically connect it to pipeline and revenue.


  • See the ROI of every offline event, allowing you to invest more confidently in your field marketing.

  • Measure the impact of physical events at all funnel stages to get a clear view of how they drive revenue.

Offline & online ROI in one place

  • Compare the ROI for physical events (e.g. conferences, newsletter sponsorships) and digital channels in one place.

  • Optimize your marketing strategy by understanding the interplay between offline and online efforts.

Don’t just take our word for it

Pixelz’s guide to running successful B2B event marketing

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Watch our recipes

Practical step-by-step guides that showcase how Dreamdata tackles this specific use case.