USE CASES
Understand the B2B Customer Journey
Struggling to connect the dots in your customer journey? Dreamdata gives you customer journeys out-of-the-box, showing every touchpoint an account makes as it moves down the funnel.
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The most complete B2B customer journey
See every contact (known and anonymous) involved in a deal, their contact details, and all their activity
As an official LinkedIn and G2 Partner, we integrate with their intent data to show anonymous account-level touches.
Examine any touchpoint in detail, such as pages visited, content viewed, form submits, and more.
Understand how you win every deal
Highlight different channels, sources, and campaigns to see how different efforts worked together to win the deal.
Understand the content that influenced stakeholders at every stage.
Analyze how long each stage of the journey takes to identify bottlenecks and optimize your process for faster wins.
Identify key personas who drive deals
Discover every stakeholder involved in every deal, including their role and all of their activity.
Analyze your most successful journeys to identify key personas and the content that influences their decision.
Time and personalize your outreach
Tailor your messaging and content to resonate with the specific needs and interests of each stakeholder.
Reach prospects at the optimal moment in their buying journey, improving the timing and relevance of your outreach.
Don't just take our word for it
How does Dreamdata build its customer journeys?
First-party intent tracking
Our all-in-one script tracks site behavior, even when cookies are decline, to reveal known and anonymous activity.
LinkedIn Ads Engagement + G2 intent data
As an official LinkedIn and G2 Partner, we integrate with these platforms’ intent data to show anonymous account-level touches.
GTM tech stack integrations
We automatically collect first-party data from all the tools in your go-to-market tech stack for a unified and complete customer journey.
How Dreamdata helps businesses understand their customer journey
How Coverflex connected all the dots of the multi-touch and multi-stakeholder customer journey.
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Pixelz’s guide to repeating success with surveys and customer journey mapping
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Watch our recipes
Practical step-by-step guides that showcase how Dreamdata tackles this specific use case.